Your ticket to ride
Instantly familiar, intuitive and comfortable, the Prime helps you progress faster in your freeride game. A sweet performer in all wind and water conditions, it tracks upwind smoothly and slices splash-free through the chop. Jump and boost in full control, with forgiving landings thanks to the softer flex. Ride in tune with nature, in tune with yourself.
Progressive single concave with pulled-in flexible tips
Pulled-in tips combine with a progressive single concave with flatter mid-section for faster early planing, and slicing splash-free through chop.
Durable ABS rail with smoothed edge
Long-lasting performance rails with user-friendly smoothed edges help protect your skin from accidental scrapes and bruises.
Balanced rocker, outline and flex
For smooth, controlled upwind tracking. The Prime's rounded outline is easy to edge, helping you stay in control and progress faster; while it's forgiving flex means softer landings and gives you confidence for jumps and boosts.